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Binding: Paperback
Dewey Decimal Number: 781.66092
EAN: 9781565125094
ISBN: 1565125096
Label: Algonquin Books
Manufacturer: Algonquin Books
Number Of Items: 1
Number Of Pages: 224
Publication Date: February 12, 2008
Publisher: Algonquin Books
Sales Rank: 76505
Studio: Algonquin Books
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Editorial Review:
Product Description:
How do you land a sweet six-figure marketing gig at the hallowed record label known for having signed everyone from Led Zeppelin to Stone Temple Pilots? You start with a resume like Dan Kennedy's:
• Dressed up as a member of Kiss every Halloween
• Memorized Led Zeppelin IV at age ten
• Fronted a lip-sync band in junior high
• Worked as a college DJ while he was a college drop-out
In his outrageous memoir, McSweeney's contributor Kennedy chronicles his misadventures at a major record label. Whether he's directing a gangsta rapper's commercial or battling his punk roots to create an ad campaign celebrating the love songs of Phil Collins, Kennedy's in way over his head. And from the looks of those sitting around the boardroom, he's not alone.
Egomaniacs, wackos, incompetents, and executive assistants who know more than their seven-figure bosses round out this power-ballad to office life and rock and roll.
Average Rating: 
Rating:  -
this is a book you can keep next to the toilet. Once you leave the warm confines of your bathroom, do something else.
Rating: -
Kennedy writes with a highly aware, overtly insecure style that will appeal to some and turn others away. It is the tone that defines Generation Y, and though Kennedy avoids that label by a small span of years, he is in tune with the emotions of that culture. At the core of Rock On is a struggle with class, race, and feelings of inadequacy. It's a delayed adolescence taking place in the epitome of juvenility: the record industry. Kennedy writes with wit and a keenly sensitive radar for the absurd. ... Read More
Rating: -
This is a hilarious satire based on the short amount of time the author spent after he fell into a job in the marketing department of a major New York music label. Kennedy pulls back the curtain on some hilarious office politics, similar to Joshua Ferris's AND THEN WE CAME TO THE END, and the insider music stories are pretty entertaining as well. The author has a likable, self-effacing humor, and although there's a fair amount of McSweeney's-esque fluff, some of it is very funny. The best chapter, ... Read More
Rating:  -
When I picked up this book, I was hoping for a record industry version of Liar's Poker. And having just finished a book detailing the history of Clear Channel, I was interested to learn more about how the music industry has changed over the years. Unfortunately, I got neither.
The book was written in a choppy style and I found it hard to get any flow. By going out of his way to make himself sound like a loser who was not qualified for the job - probably an exaggeration - the author ... Read More
Rating: -
There are some laugh-out-loud moments in this book, especially those depicting the culture of marketing meetings and the you-wanna-be-a-winner-don't-ya attitudes so rife in corporate America. Mr. Kennedy's at his best when he's writing bits that could describe *any* corporation. Why? Because we already know that the music industry is more interested in money than talent and that it's out of touch. I wonder just how many people Dan Kennedy's age really are naive enough to think that there are cool ... Read More
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