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The Economics of Web Comics, 2nd Edition Books

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Binding: Paperback
Dewey Decimal Number: 741
EAN: 9780974959825
ISBN: 0974959820
Label: Indignant Media
Manufacturer: Indignant Media
Number Of Items: 1
Number Of Pages: 128
Publication Date: March 17, 2007
Publisher: Indignant Media
Sales Rank: 40846
Studio: Indignant Media




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Editorial Review:

Product Description:
The definitive book on web comics as a business and monetizing online content returns with a new edition addressing hot topics like digital downloads and web-to-print crossover titles. Examine the business practices of sites like Penny Arcade, Diesel Sweeties, Schlock Mercenary, Goats and Modern Tales and learn from those who've already been there. Rave reviews of the first edition: "Your research is terrific and will prove very useful." - Jeremy Mullins, Professor Sequential Art, Savannah College of Art and Design "The entire study is full of actual revenue numbers, offering a very detailed glimpse into the financial realities behind the comics industry. Allen concludes with a series of lessons for online content providers, lessons which are applicable beyond just the domain of comics." - Econozoo "It's a fine overview of the kinds of options available to any web entrepreneur." - Metrist Partners



Customer Reviews
Average Rating:  out of 5 stars

Rating: 4 out of 5 stars - Fascinating Case Study of Webcomics and Comic Books
How do webcomics make money? Allen examines advertising, subscriptions, downloads, print collections, and merchandising methods, and includes data (where available) to back up his assertions. Cartoonists going into business without reading "The Economics of Web Comics" do so at their own peril!

Even though there's only 120 pages here, Allen attempts to discuss both webcomics and the comic book publishing industry. His exhaustive coverage of the current state of the comic book industry ... Read More



Rating: 5 out of 5 stars - Worthwhile at Twice the Price
Of the recent arrivals on web comics, including thick how-to guides, this slender volume is the most important -- and the best value.

It's not a fancy book, but who needs that. What we get are clear looks at revenue experiences at some well-known comics, and the different strategies they deploy. There is no magic formula for riches here, but there is straight, sober data that will deter illusory thinking.

If you want to create a web comic and the bottom line matters to you, ... Read More





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